Facilitator: Robert Starks Jr.
- Social media is a game changer for how career services professionals interact and reach their constituent groups yet many career professionals aren't aware of how to develop a purposeful social media strategy. Without a social media strategy, career services departments risk losing relevance with their audience, and they also lose the opportunity of harnessing social media to achieve department goals. This course describes the phases of planning and implementing a social media strategy for your career services department. Each module is based on the fundamental steps of preparing a comprehensive and measurable plan to achieve the goals of the career services department.
CS101 Setting Up an Effective Career Services Department CS102 Empowering Students to Find and Secure the Right Job CS103 Assisting Students in Designing Impactful Career Marketing Collateral CS105 Setting Up an Effective Alumni Association CS108 Supporting Veterans in Becoming Gainfully Employed CS201 Institutional Best Practices to Maximize Graduate Employment Outcomes