MT101 - Creating Publicity for your Career School
Facilitator: Dr. Susan Schulz
Course Format
Course Objectives
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| If you are a career school owner/executive you want to get the most value out of your marketing dollars. For this reason, publicity should be a part of your daily marketing strategy. In this course, you will learn over 100 strategies to build a great image for your school, reach the people most likely to enroll, and open new markets. We'll show you how easy and inexpensive it is to get your school information placed in local newspapers, in the homes of your best leads, and on the desks of your future employers. This course is a must if you want to reduce your high-priced advertising costs and increase enrollments.
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